About Us(?)
CrossFit | The Affiliate (?)
CrossFit | THE AFFILIATE provides both a visual and physical experience as to what an affiliate can look like, while showcasing best practices around operations, coaching and staff development, class structure, front-desk processes, retail, gym layout, and much more, including actual CrossFit classes led by CrossFit Seminar Staff Trainers and Country Managers. The mock affiliate experience brings to life the content from the CrossFit Playbook, and provides an open and inviting venue to talk to a variety of leaders and experts in the affiliate space about business and coaching concepts to enhance their own affiliate.
This truly is a “for affiliate by affiliate” driven initiative. CrossFit | THE AFFILIATE will deliver CrossFit classes and specialty courses throughout the entire week of the CrossFit Games. The official schedule of CrossFit classes and specialty courses is below, and can also be accessed on the CrossFit | THE AFFILIATE app and website www.CrossFittheAffiliate.com.
Meet Our Instructors (?)
Our experienced team of coaches has over 15 years combined CrossFit training experience. Our coaches hold a number of certifications in CrossFit, weightlifting, nutrition and mobility. You will not find a more complete and knowledgeable coaching staff anywhere!
Andrew C
CF-L3
ABOUT ANDREW
Andrew Charlesworth (CF-L3) is based in Fenton, Michigan. Owner of CrossFit Tuebor since 2010, Andrew has an extensive coaching experience including over 200 Level 1 and Level 2 seminars. He has a Bachelor of Science in Exercise Physiology with a minor in Business. Known for his dedication to CrossFit and his love for the Midwest, Andrew is eager to discuss the ins and outs of running a successful affiliate. Fun fact: Andrew started CrossFit in 2010 to impress his future wife (Jen, who had been doing CrossFit for years prior.
Natalia D (aka Nat)
CF-L3
ABOUT NATALIA
Natalia Diez (aka Nat) (CF-L3) resides in Palma de Mallorca, Spain. Her CrossFit journey began in Miami in 2011, and she’s since grown to serve as a translator, Seminar Staff member, and Flowmaster for CrossFit in Spain. Nat also offers her expertise through Conjugate Method and Strongman Seminars. Currently, she coaches at CrossFit Sémbat and owns CrossFit Front Garden, an affiliate in an oncologic unit. Nat enjoys reading, painting, and the traditional art of Handpoke tattoo.
Katie H
CF-L4
ABOUT KATIE
Katie Hayes (CF-L4) is a full-time coach and travels all over the U.S. She started her CrossFit journey in 2009 at CrossFit JAX, later earning her spot on the CrossFit Seminar Staff in 2013. After a decade of coaching in Florida and owning an affiliate in Colorado, Katie and her husband now travel the country in their RV, providing coaching and business-development assistance to other affiliate owners.
Connor M
CF-L3
ABOUT CONNOR
Connor McDonald (CF-L3) is owner of Bar 10 CrossFit in Georgetown, Texas, since January 2022. Connor started CrossFit in 2014 during his tenure with the United States Coast Guard and was hired onto the Seminar Staff in 2021. He’s been coaching full-time since 2014, starting at NorBeau CrossFit and later moving to CrossFit Roots. Connor also has experience competing at Semifinals and Regionals from 2017-2022. Additional credentials include CrossFit Kids and Adaptive and Inclusive Trainer. He loves dogs and all water-related activities.
Aimee L
CF-L4
ABOUT AIMEE
Aimee Lyons (CF-L4) is based in Malvern, Pennsylvania. Aimee began her CrossFit journey in 2008 — a transformative experience that led her to open CrossFit King of Prussia just three months after her Level 1 Seminar in Maine. She’s owned and operated the affiliate since September 2008. Aimee went on to complete her CrossFit Level 2 in June 2009, shortly after which she was asked to intern on staff and later joined the seminar staff in the same year. Over the past 15 years, she’s worked as a head trainer and Flowmaster on the Level 1, Level 2, and CrossFit Kids staff, coaching and mentoring thousands of athletes. Beyond her CrossFit career, Aimee holds a Bachelor’s degree in Fashion Merchandising. Now, her passion continues to be CrossFit, helping others reach new levels mentally, physically, and emotionally.
Nick P
CF-L3
ABOUT NICK
Nick Pappas (CF-L3) resides in Sonoma, California. Nick started his CrossFit journey as a teenager in 2009 and opened his first affiliate in 2012 while pursuing a B.S. in Kinesiology.. He joined the Seminar Staff in 2014 and has since been teaching Kids and Level 1 Courses. With a decade of experience at various commercial and nonprofit affiliates, Nick currently serves as a Middle School P.E. teacher, incorporating the CrossFit methodology into his curriculum to benefit his students.
Joe M
CF-L4
ABOUT JOE
Joe Masley (CF-L4) is based in Boston, Massachusetts. Co-owner and head coach of CrossFit Marshfield in his hometown, Joe embarked on his CrossFit journey in 2008. He joined the CrossFit Seminar Staff team in 2013, the same year he became part of the Boston Fire Department. In addition to his fitness credentials, Joe is an active-duty Fire Lieutenant, EMT-B, Fire Instructor I, and Certified Swiftwater Rescue Instructor, contrasting with his academic background in Economics-Finance, where he holds a Bachelor of Science. When not training at CrossFit Marshfield, Joe enjoys outdoor activities like skiing, mountain biking, and fishing with his wife and two sons.
Dora S
CF-L3
ABOUT DORA
Dora Stenclova (CF-L3) is located in Prague, Czech Republic. Dora began CrossFit in 2012, quickly developing a passion for the sport. She completed her CrossFit Level 1 Course in 2013 and unexpectedly found herself coaching at a local affiliate that same year. In 2018, she joined the Seminar Staff and took a step further by opening her own affiliate, Metronome CrossFit, in 2019. Besides her CrossFit credentials, Dora holds a Bachelor’s degree in Marketing and PR. A former freestyle snowboarder, Dora maintains a love for board sports, particularly surfing.
Chris M
CF-L4
ABOUT CHRIS
Chris McDonald (CF-L4) is based in Battle Ground, Washington. Chris discovered his passion for fitness during his college years where he earned a degree in Biology and All-American honors in soccer. After college, he began his career in a commercial gym while attaining a master’s in Exercise Science and additional credentials. In 2008, Chris affiliated his gym, Innovative Fitness, which later evolved into CrossFit X-Factor in Portland, Oregon. After owning and operating an affiliate for 15 years, he now runs private affiliate Rubicon CrossFit. He joined the CrossFit Training Department in 2009 and currently serves as a Flowmaster for the Level 1 and Level 2 seminars. With a consistent interest in coaching CrossFit daily, Chris has developed a particular interest in CrossFit Competitors, Youth Fitness, and the Aging Athlete.
Alex G
CF-L3
ABOUT ALEX
Alex Gowers (CF-L3) is based in Northern Virginia and coaches at CrossFit Reston. Alex embarked on his CrossFit journey in 2015 following his wrestling career at George Mason University. With previous coaching experience in wrestling at youth and high school levels, he attended his Level 1 Seminar in July 2015, having only been to an affiliate a few times prior. In 2019, he joined the Seminar Staff and has since been supporting affiliates by writing workouts, creating continuing education, and lesson planning for CrossFit Affiliate Programming. Outside of CrossFit, Alex spends time with his wife and their three corgis, enjoys skiing in the winter, and returns to his grappling roots by training Brazilian jiu-jitsu at a local gym.
Matteo P
CF-L3
ABOUT MATTEO
Matteo Pozzati (CF-L3) is based in Venice, Italy, where he’s owned his affiliate, CrossFit Venice, since 2012. After retiring from professional kickboxing, Matteo started CrossFit in 2008. CrossFit led him to join the Seminar Staff in 2013, and he’s been a Flowmaster since 2017. He also is on the CrossFit Kids staff. Since 2017, he’s been the Country Manager for Italy and Malta. In addition to his CrossFit credentials, Matteo holds a university degree in Sport Science and a master’s degree in Physical Exercise Sciences for Health, with a specialization in Physical Education for Schools. He is multilingual, fluent in English, Spanish, and Italian. Outside of CrossFit, Matteo is passionate about surfing, Brazilian jiu-jitsu, skateboarding, and has recently taken an interest in motocross and enduro, planning to participate in his first race at the end of the year.
Marta P
CF-L3
ABOUT MARTA
Marta Jurado Peinado (CF-L3) is based in Palma de Mallorca, Spain. Marta began CrossFit in 2015, the same year she achieved her Level 1, and has since pursued her Level 2 and Level 3. In 2020, she joined the Seminar Staff team in Mexico. She is currently a coach at Freemove CrossFit in Palma de Mallorca and is in the process of establishing her own garage affiliate. Prior to CrossFit, Marta studied Sports Science at the University of Barcelona. Besides CrossFit, she has a deep love for rugby, hiking, and ocean swimming, expressing a strong connection with the sea.
Kelley J
CF-L3
ABOUT KELLEY
Kelley Jackson (CF-L3) is based in Saint Louis, Missouri, where she co-owns CrossFit Gambit, established in 2010. Kelley started CrossFit in 2009 as a way to channel her athleticism after her collegiate soccer career ended. In 2014, she temporarily relocated to Boston, Massachusetts,, to work at Reebok CrossFit One, mentored by Seminar Staff Flowmasters Austin Malleolo and Denise Thomas. She has a competitive background in CrossFit, having participated in the CrossFit Games as an individual (2014, 2015), on a team (2016), and in the Masters 35-39 division (2021). She has also been part of the demo team (2017, 2022). Kelley joined the Seminar Staff in 2018, and regularly travels globally to teach Level 1 and Level 2 courses. Aside from her CrossFit accomplishments, Kelley welcomed her first child, Archer, in May 2023, holds a Master’s degree in Business Administration, and enjoys traveling with her family and walking her dogs in her free time.
Ricardo P
CF-L3
ABOUT RICARDO
Ricardo Prudente (CF-L3) is the owner of Punk CrossFit with three locations in Goiania, Brazil. With a career in physical education starting in 2002, Ricardo discovered CrossFit in 2011 as a means to enhance his clients’ results. His initial gym launch in 2013 attracted 200 members, and today, he oversees over 1,000 members across the three locations. In addition to being an affiliate owner, Ricardo joined the CrossFit team in 2013 after three internships and now holds roles as a Seminar Staff Flowmaster and the Regional Manager for Latin America. He cherishes his time off by spending it with his wife and their four children.
Jessica P
CF-L3
ABOUT JESSICA
Jessica Pilling (CF-L3) is based in Clive, Iowa, and a co-owner of Max Oxygen CrossFit since August 2020. Originally a marathon runner with 20 marathons under her belt, Jessica discovered CrossFit in April 2011 after enduring an injury. She began her coaching journey at Max Oxygen CrossFit as the Director of Operations and CF-L1 trainer in June 2015, all while maintaining her full-time work as a Licensed Mental Health Counselor (LMHC) for a nonprofit organization. She transitioned into full-time coaching in 2017 and joined the Seminar Staff in May 2019. Jessica now coaches between seven to 12 classes per week. Outside of work, she loves traveling and casual hiking with her husband, being a devoted dog mom, leading CrossFit Kids workouts for her nieces and nephew, and baking sourdough bread.
Ed M
CF-L3
ABOUT ED
Ed Morrison (CF-L3) is based in Melbourne, Australia and owns Charge CrossFit, an 11-year CrossFit affiliate.. He started CrossFit in 2010 after playing Australian Rules Football and completing a Media degree at the University of Melbourne. In 2012, he took the helm as the head coach of an affiliate, and a year later joined the CrossFit Seminar Staff. He also served as the head coach at an affiliate in China while working abroad. After returning to Australia in 2016, he began working at the affiliate he now owns. Ed also serves as the Country Manager and Regional Director for Australia, but his love for coaching at his affiliate during the mornings and evenings hasn’t waned.
Christina A
CF-L4
ABOUT CHRISTINA
Cristina Anderson (CF-L4) on a mission to prove that CrossFit is for anyBODY! She is passionate about sharing her experiences in order to increase coaches’ sense of empathy toward athletes of all sizes and ability levels.
